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THE MEMBERSHIP

FITFLOP

Content Creation Project

 

Start Date: ASAP
Closing Date: Rolling
Job Type: Project
Suitable For: Students/Grads

Salary: £200 per image/video used

Location: Remote 

fitflop.com
@fitflop

THE BRAND

At Fitflop we believe that if you want to live an inspired life, you’ve got to start with a great foundation.

So, we make the world’s most addictive ergonomic sandals, sneakers, shoes and boots using exceptional design, a splash of fashion, and an unbeatable mix of beauty, brains and biomechanics. Because really cool shoes not only look great, they’re the ones you wear until they fall apart - the shoes that are so comfortable they call your name from the closest. We make them (and they make us!)

 

BRIEF OVERVIEW:

We are looking to partner with you to generate inspiring content across our social media channels. The brief is to create eye-catching video content for reels, GIFs and images that are engaging and sit within the FitFlop brand direction and could also sit along all FitfFlop channels with include, emails, website, retail and our partners.

Feel free to be as creative as you can, but please remember to be commercially aware, as your content could be featured on FitFlop channels, and adhere to the core customer between the ages of 25 - 44. Cash rewards for all content used!

Disclaimer - By taking part and accepting a free pair of shoes you are required to produce at least one piece of content. In addition, we ask that you not post any imagery until we have reviewed and confirmed.

PLEASE NOTE: This is a paid opportunity, not a role. FItflop has submitted a brief that needs your creative genius! For any qu's, please feel free to email the employer.

 

IF YOU ARE SELECTED, YOU WILL NEED TO PROVIDE:

  • 1 x moodboard displaying the concept and research
  • 1 x moodboard outlining your ideas/inspiration

  • At least 1 of the following:
    (the more the better!)

    • Video
    • GIF
    • Image

     

WHAT FITFLOP NEEDS:

  • Authentic and natural shots. Not too posey and no over styling.
  • High energy and happiness.
  • Believable props. Make it more of an aspirational reportage than ‘faked photoshoot’.
  • Moving image/video is preferred but don’t feel pressured to stick to this.
  • UGC style video/photography.
  • Real life/real people (Maybe your shoes have found their way into your tesco shopping basket or you caught them rolling down the sidewalk on a skateboard)

 

WHAT FITFLOP DON'T WANT:

  • Over-posed shots. Fake set-ups. Skin-tight clothing (unless it’s sporty).
  • Too much makeup.
  • Provocative or very polarising fashion
  • Pictures where you can’t see the shoes.
  • Campaign style imagery

 

🤑 BEFORE YOU APPLY — FYI TOP TIPS 🤑

Make sure you allow your creativity to shine through for this application, but also really get to know the brand's identity and aesthetics. Can you submit something extra special to Fitflop to get their attention? Access our catalogue of knockout creative CVs in the Member's Area (and soooo much more) for £7.99. 

 

WHAT'S IN IT FOR YOU?

If you are selected to be our creator, not only will your content feature on the Fitflop social pages, but you will also receive £200 per video/image. The selected visuals will be credited and featured on our channels and in upcoming blog posts where you will have the opportunity to link your website/portfolio. (oh and you get to keep your selected pair of shoes!!)

 

TO APPLY:

Please send the employer your portfolio, any relevant work, and social handles. If you are shortlisted you may then be asked to submit a creative brief and then if successful, chosen for the job. Get the employer's email automatically sent to you via the box below and if you have any questions please feel free to ask the employer.

EMPLOYERS EMAIL

To get the employer's email, please enter your email address, select the role and it will be sent directly to your inbox!